Brandon Hairston – Creative Marketing
Who The Hell Is Brandon Hairston???
I am the voice of #DRxCHEN a hybrid brainchild of Darren Romanelli of The Pancake Epidemic and Edison Chen co-founder of CLOT Inc. I was born and raised in Michigan, but moved to Los Angeles eight years ago with a plan to pull myself up by the bootstraps! In the process I earned my stripes by working alongside heroes in the fashion and entertainment industry.
What do you actually do??
My role is to manage the showroom where tastemakers are able to organically absorb all things Fashion, Music, and Art.
Okay but we still don’t get it!
DRxCHEN’s is an extension of the marketing agency #StreetVirus. Darren Romanelli and Edison Chen partnered to provide a unique experience for both of their brands.
Nothing in life is FREE, what’s in it for you?
Started from the bottom now we here!! My intention was to learn as much as possible about the industries of entertainment, fashion, art, and marketing. I’m living the dream by witnessing the madness behind Darren Romanelli’s DRx cut and sew collections, managing the pipeline for CLOT into the USA and providing a gateway for emerging Chinese artist such as Wing Shya.
Life is Sweet & Sour! What inspires you?
I believe in order to be successful the universe takes us through a “Bitter Sweet” journey to humble ourselves and check our egos. I am able to balance the highs and lows, because I respect that process. In regards to being DRxCHEN, I find myself most happy when we are rotating art, styling tastemakers and music videos, or collaborating with other brands. It’s become my passion to provide a gateway for all the things for mentioned. The sour of it is not having enough time to play with an unlimited amount of creative space.
Is there anything else to know about Brandon Hairston aka DRxCHEN?
It’s not a race it’s a marathon…stay tuned!